David Hasselhoff will be turning on Southend's Christmas lights this year.
The big swtich on takes place next weekend, Saturday November 15.
The ex-Baywatch and Knight Rider actor will take a break from rehearsals from starring in this year's Christmas panto to light up Southend from 4.30pm.
He will join co-star Christopher Biggins in hitting the lights, as part of a raft of festivities throughout the day.
The Heart FM Big Switch On will begin at 2.30pm on a specially constructed stage at Victoria Circus with performances from Britain’s Got Talent stars SweetChix, dance group Youth Creation and X Factor boyband Avenue.
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